We are farmers first, and a spice brand second.
The Farm's began in the fields of Changa Manga, where our family has grown turmeric for decades. What started as bulk supply to Pakistan's biggest food names is now a brand you can bring into your own kitchen — unchanged, uncut and unadulterated.
Where we source & deliver
Every jar can be traced back to a field we know by name. Hover a pin to see where it comes from — and where we bring it.
Meet the team behind The Farm's
We're a small group of farmers, family and friends who answer the phone ourselves. If something isn't right with your order, one of these people will fix it.
Huzaifa Baig
CEO
Rana Owais
Chairman
Saad Sharif
GM
Syed Shabih ul Hassan
Co-Founder & Head of Marketing
Syed Riaz
Head of Sales & Administrator
From Jodiya Bazar to your kitchen
For over five years we supplied tons of premium-grade turmeric to the wholesale hubs of Jodiya Bazar and to industry names like Shan, Mehran and Malka Foods. Today we grow our own crops and supply roughly 60% of the turmeric consumed in Karachi.
Selling wholesale taught us something uncomfortable: most of what reaches home kitchens is cut with starch, husk or dye somewhere along the chain. So we built a direct line — our farms, our grinding, our packing, your kitchen. No middlemen, no substitutions.
Why we grind cold
Industrial grinding generates heat, and heat is the enemy of aroma. It burns off the volatile oils in coriander and degrades the curcumin in turmeric — which is precisely the part you're buying it for.
We grind slowly, in small batches, at cool temperatures. It costs more and takes longer, but you can smell the difference the moment the pouch is opened.
What we promise
Nothing added
No starch, no husk, no artificial colour, no anti-caking agents.
Grown, not traded
Our turmeric comes from our own fields in Changa Manga.
Small batches
We grind to order so the pouch you open is freshly made.
Honest sourcing
Chilli from Kunri, coriander from Naushahro Feroze. Named, not vague.